Exclusive Invite: Scaling-Up! LIVEDiscover the Playing to Win™ Strategy that Added RM $737 Million to SMEs' Revenue Since 2018!

Plus: Network with SME Leaders & Transform from a Stuck & Struggling Company into a Growing & Scalable Enterprise.
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This event is presented by:

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The next event starts in:

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🗓 Date: Friday, 27 March 2025
🕐 Time: 1:00PM – 5:00PM
📍 Venue: e2i Career Centre, #01-04,
80 Jurong East St 21, S609607

Eliminate Fire-Fighting from Your Business for Good!

Once you Discover the Playing to Win™ Strategy and Problem-Solving Method:

🎯 Uncover the root causes of your biggest problems and remove them once and for all.

🎯 Use the 12 Concepts of Analytical Thinking that I’ve applied time and time again to completely solve decades-long problems in dozens of SMEs!

🎯 Get the chance to be in the Hot Seat and have your biggest business problem solved with everyone’s help, in just 60 minutes!

“Moonshi showed how possible it is to solve our problems in just an hour!”

– Adam Piperdy
CEO, Unearthed Productions

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You're invited to our Playing to Win™ Community, only if...

✅ You’re a business owner that’s been operating for 8 years or more.

✅ You’re looking to create MORE value to your customers, you want to WIN, you want your customers to WIN and you want your employees to WIN.

✅ You want to dedicate time to work ON your business, so you’re not trapped working IN your business and fire-fighting daily.

✅ You have heard “strategy” is key to business success – but don’t know how to develop a strategy with an execution plan your team can diligently execute.

✅ You’re feeling stuck – no matter how much more sweat, hours & tears you put in, the business is not growing.

❗️Regretfully, we are not open to these industries: network marketing, real estate agencies or insurance agencies.

Our target audience are SMEs with >50 employees and >RM $15 Million annual revenue.

Why Play to Win?

Most SMEs in Southeast Asia 'Play to Participate' or 'Play Not to Lose'.

Imagine how different your business could be, if you decided to Play to Win?
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The Biggest Blocker to Your Growth

It's common to hear many business owners saying they have a Strategy when, in reality, they don't.

Their strategy always sounds like this:

• Grow the business by 3X
• Expand to country X
• Sell more of Y
• Launch new products

All the above sounds sexy and clever.

Regretfully, they are NOT strategy.
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The Playing to Win™ Strategy

Over my 20+ years of experience, including working with a startup that grew into a 300+ employee company with an IPO on SGX and pivoting a Systems Integrator business into a SaaS business and growing it to $293M per year...

I've tested and created my own framework for developing a Winning Strategy.

Because Strategy is about making choices and choosing the most Optimum Path to Win, I called this the Playing to Win™ Strategy.
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It's Practical and Proven.

The Playing to Win™ Strategy is about developing a set of coordinated and integrated decisions that are market-researched, data-driven and outcome-focused that is truly solving for your customers and will meet your core customer's needs.

This is the same process that I have facilitated for 34 startups and SMEs since 2018 to Grow and Scale 3x to 7x within a 9 to 22 months journey.
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Hear from our past attendees:

Moonshi showed how possible it is to solve our problems in just an hour. It was a really good workshop for all our team members to be involved and give them a sense of ownership.

Adam Piperdy
CEO
Unearthed Productions

I really want to thank Moonshi! It is quite an eye-opener, it opened up our mindset on how we can deal with issues and problems.

Rei See
COO
Unearthed Productions
4:30PM - 5:00PM: Session Wrap Up & Networking

We didn't even know about all these issues! Now we are taking this head on with the whole group, and it's much more insightful.

Allan Tan
Technical Director
Unearthed Productions

I appreciate Moonshi's insight into problems that we ourselves cannot see because we are stuck in the rut, and his straightforward frankness to make us think deeper.

Andrina Yeo
Client Experience Director
Unearthed Productions
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Event Agenda

1:00PM - 1:30PM: Welcome & Introduction
1:30PM - 2:30PM: How the Playing to Win™ Strategy Transforms Businesses
2:30PM - 3:00PM: Refreshment Break & Networking
3:00PM - 4:30PM: LIVE Problem Solving using the Playing to Win™ method
4:30PM - 5:00PM: Session Wrap Up & Networking
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Ready to Play to Win?
Join us on Friday, 28th March 2025
  • 1:00PM - 5:00PM
  • e2i Career Centre, #01-04
  • 80 Jurong East St 21, S609607
$49
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About Your Speaker

From toilet cleaner to CEO of one of Singapore's leading tech companies (winning the "10 Best Tech Companies to Work For Award" in 2015 by Singapore Computer Societies), Moonshi has an impressive track record of working with and serving clients such as CapitaLand, DBS Bank, Hitachi, Temasek Life Sciences, Facebook, Alibaba, Lazada, Qoo10, Charles & Keith, Eu Yan Sang, SPRING Singapore & many more.
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Today, Moonshi is the Founder & Chief Facilitator at Scaling-Up! Ventures, Business Advisor for SGD $5m - SGD $100m SMEs & VC-funded Startups & he is an Affiliate Faculty at SMU (Singapore Management University) Academy.

He now leverages his experiences to mentor, coach, and facilitate leadership development and business growth for business leaders, guiding them to re-imagine and innovate their businesses, re-energise their people and re-design their organisations to drive next-stage growth and achieve desired business outcomes.
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Quick Recap - Should You Attend Scaling-Up! LIVE?

✅ Yes! This event is for you if...

✅ You’re the Business Owner, CEO, Managing Director, Director or General Manager

✅ You have been running your business for 7+ years

✅ You often feel overwhelmed and trapped in the daily operations and firefighting of your business

✅ You’re eager to develop a winning strategy for yourself, your employees & your customers

✅ You genuinely care to be truly solving for your your customers & caring for your employees

✅ You’re open to learning, growing & testing new strategies without being confined to your own way of doing things

❌ No, this event is NOT for you if...

❌ You’ve been in business for less than 5 years

❌ You’re a network marketer, real estate agent or insurance agent

❌ You’re looking for a silver bullet or “quick fix” solution

❌ You’re just looking to prospect other members at the event without adding value

❌ You’re looking to win by making someone else lose

❌ You’re not willing to admit that you are responsible for anything & everything that’s NOT working in your business

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